Reviewed · K-POP AND K-DRAMA

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour

★ 4.6 · 14 reviews 11 - 12 hours From $104 Operated by S.A. Seoul · Bookable on GetYourGuide
Book on GetYourGuide →

This tour is interesting because it turns one long day outside Seoul into a neat mix of K-drama scenery and K-pop photo stops, plus two art breaks along the way. I especially like how the day is built around recognizable filming spots, not just generic sightseeing.

Two of my favorite parts are the ARTE Museum Valley Gangneung five-sense art experience and the BTS stop tied to the group’s 2nd album cover. One thing to consider up front is that this is a long coach day, so you will want comfortable shoes and you may feel the travel time even though the itinerary is full.

Key points before you go

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Key points before you go

  • BTS Bus Stop photo time, including a link to the 2nd album cover location
  • Goblin filming stop at Jumunjin, with a photo-focused coastal visit
  • ARTE Museum Valley Gangneung sensory exhibits that use light, shadow, sound, and smell
  • Haslla Art World contemporary art installations, ideal if you like modern, visual experiences
  • Jungang Market gives you a planned window for local street food lunch
  • Adeul Rock Park is a fun walk with wind- and wave-shaped rock look-alikes

Seoul to Gangneung, why this day trip feels like a side quest (in a good way)

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Seoul to Gangneung, why this day trip feels like a side quest (in a good way)
Gangneung is the kind of place where Korea’s entertainment worlds feel more believable. You are not just looking at a studio set. You are walking near real coastlines, markets, and parks that match what you have seen on screen.

The best part is the rhythm. You get multiple “anchors” during the day: an art stop, a food stop, beach time, and then the filming and photo moments. That keeps the day from feeling like one long car ride with occasional stops.

Price and value: what you pay for at $104

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Price and value: what you pay for at $104
At about $104 per person, you are paying mostly for transportation plus guided timing across a full 11 to 12 hour schedule. The tour includes round-trip air-conditioned coach service, and entry to ARTE Museum Valley Gangneung and Haslla Art World only if you pick the option that includes those tickets.

What you should treat as separate budget items: food and drinks, plus any personal purchases. Lunch time is planned at Jungang Market, but you will still be choosing what to eat and paying for it.

So is it good value? For me, yes, if you want a guided way to reach Gangneung without juggling trains, transfers, and the stress of matching your own timing to photo stops. If you are the kind of traveler who prefers total control, you might feel like the day is structured tightly. But if you want the “see everything in one go” solution, the price makes sense.

The logistics that matter: 11 to 12 hours, with real coach time

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - The logistics that matter: 11 to 12 hours, with real coach time
This is not a quick half-day. Expect about 3 hours on the coach early in the day, a 30-minute transfer block partway through, and roughly 3.5 hours back.

That travel time is exactly why you should pack for comfort:

  • Comfortable shoes are a must since you will be walking at beaches and parks.
  • Plan to take a few pictures during stops, but do not expect endless wandering time everywhere.
  • Keep your expectations realistic for outdoor photos, because sea air and coastal weather can change quickly.

Also note the tour runs on a minimum group size of 8 people. If the minimum is not met, you get notified by email about a cancellation.

ARTE Museum Valley Gangneung: five senses art you can actually feel

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - ARTE Museum Valley Gangneung: five senses art you can actually feel
If you choose the option that includes ARTE Museum entry, you will get one of the day’s most distinctive experiences. This is not just rooms of paintings. It is a sensory art setup built around videos, mirrors, sounds, and fragrances, designed to connect the exhibits to multiple senses at once.

Why I like this as a tour stop: it resets your brain in the middle of a long travel day. After time on the coach and before you chase coastal filming spots, ARTE gives you a controlled, indoor experience where you can slow down and experience something different.

What to watch for:

  • You will likely spend time moving between exhibits, so wear shoes you can stand in.
  • If you are sensitive to strong scents, go in with that in mind since fragrances are part of the concept.
  • It is a great place for photos, but the vibe is more about experiencing the installation than racing for selfies.

Haslla Art World: modern art installations with a seaside attitude

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Haslla Art World: modern art installations with a seaside attitude
Haslla Art World is your other art anchor. Even when you are not an art fanatic, this stop can be a good palate cleanser because it breaks up the “K-content photos” focus with something more contemporary.

The key idea is that Haslla Art World leans into contemporary art installations and the relationship between people, space, and nature. That matters for this specific tour because Gangneung is a coastal town. You are not only seeing entertainment locations. You are also seeing how modern art interacts with that coastal setting.

If you care about this stop, pick the option that includes Haslla entry so you get full value, not just outside viewing.

Gangneung Jungang Market: a practical lunch break you can trust

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Gangneung Jungang Market: a practical lunch break you can trust
Jungang Market is where the day gets real-life local fast. You get scheduled lunch and street food time here, which is a smart move on a long day trip. Instead of guessing where to eat in a new city, you have a known window to eat.

What to expect:

  • Lots of small bites and snack-style choices
  • A chance to try local flavors without turning lunch into a time-consuming search
  • A better chance of finding something you actually like, because you can keep it flexible

One caution: food is not included. So bring cash or a card you can use comfortably, and keep an eye on time if your group is moving on.

Anmok Beach and Gangneung Coffee Street: your reset button

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Anmok Beach and Gangneung Coffee Street: your reset button
Next comes Anmok Beach, known as Gangneung Coffee Street. The idea here is simple: get out of the car, walk the shoreline area, and take a breathing break.

This stop is especially useful if you are traveling with mixed interests. Even if the BTS and Goblin filming spots are the reason you booked, beach time gives everyone a shared “plain fun” moment. You can stroll, take photos, and grab coffee if it fits your budget.

The tour description frames it as a coffee lover’s area, so if coffee is your thing, use this moment to treat yourself without turning it into a separate detour.

Jumunjinhaesuyokjang and the Goblin filming scenery at Jumunjin

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Jumunjinhaesuyokjang and the Goblin filming scenery at Jumunjin
Jumunjin is a core highlight for K-drama fans, because it is tied to the filming location for the series Goblin. In the itinerary, you also get a photo stop and walk at Jumunjinhaesuyokjang, which fits the coastal food and harbor vibe that you associate with that kind of setting.

Here is how to make this moment work:

  • Treat it like a photo and atmosphere stop. It is not described as a museum experience.
  • Wear shoes you do not mind getting slightly sandy if you venture near the shore path.
  • Use the time to connect what you have seen on screen to what you are seeing in real life. That is the fun part.

If you are a heavy Goblin fan, you will probably feel the payoff here more than at some generic seaside stops. If you are not, it is still a good coastal break between art and the more famous BTS location.

Adeul Rock Park: rock look-alikes shaped by wind and waves

Seoul: Gangneung BTS K-Pop & K-Drama Filming Locations Tour - Adeul Rock Park: rock look-alikes shaped by wind and waves
Adeul Rock Park is the kind of stop that surprises people who thought they were just doing photos all day. The rocks are shaped by natural wind and waves, and you can spot look-alike formations, including elephant and cow shapes.

Why this is valuable on a tour like this: it gives you a “walk with a purpose.” You are not wandering randomly. You are scanning for shapes and comparing what you see.

Practical tip: go slowly. Even within a short walk, your brain needs a bit of time to start seeing the shapes. If you rush, it becomes just rock views.

BTS Bus Stop: iconic photo time with free time built in

No matter which option you pick, the day includes a BTS Bus Stop photo stop with free time. This is described as a location tied to the group’s 2nd album cover photo, so it is not just a random fan spot.

How to use your free time wisely:

  • If you want a classic group photo, line up early and take the simple shot first.
  • Then do your creative angles. That is usually where you get the best results.
  • Keep an eye on the group schedule so you do not lose your spot back at the pickup point.

This stop is also a good place to relax if you are tired. Standing still for photos is often easier than walking another kilometer when the day feels long.

Guides and organization: the human factor behind the good reviews

One of the strongest things you can take from the experience is that the guidance is the “glue” holding the day together. Past groups mention guides like Joe, Austin, and Jesse, and the consistent theme is helpfulness and patience, especially when it comes to photos.

On a tour like this, that matters. You are making multiple transitions across different places in one day. A guide who can stay organized helps you:

  • Find the best photo timing at each stop
  • Avoid confusion about where the group meets next
  • Relax because you are not the one handling directions

So if you care about getting pictures without stress, this kind of guiding style is exactly what you want.

Which option should you choose: ARTE-focused vs Haslla and coffee-focused

The tour gives you two ways to shape your day. Here is the simple way to think about it:

Option 1 tends to be best if you want ARTE Museum Valley Gangneung plus the big entertainment landmarks: Jungang Market for lunch, Jumunjin for Goblin filming vibes, then BTS Bus Stop and Adeul Rock Park.

Option 2 is best if you want your art and coastal vibe to feel more balanced around Haslla Art World and Anmok Beach (Gangneung Coffee Street). If coffee and seaside strolling are high on your list, this option fits better.

If you are torn, pick based on which stop you would regret missing more: the ARTE sensory exhibits or the Haslla art installations and coffee street beach time.

What to bring, and how to make photos without losing your day

For practical packing, stick to the basics:

  • Comfortable shoes
  • A camera or phone with enough storage for BTS Bus Stop and beach photos
  • A light layer for coastal wind near beaches and parks

A small mindset tip: you will get the best experience if you treat each stop as a “chapter.” ARTE is one chapter, the market is another, then the coast and filming locations. If you try to treat the whole day like one long photo shoot, you end up rushing and missing the smaller details like the rock look-alikes at Adeul Rock Park.

Return and drop-offs in Seoul

At the end of the day, you head back and are dropped off in three areas: Seoul, KFC Hongik University, and 156. The exact meeting point varies depending on the option, and pickup is optional, with pickup from your accommodation in Seoul when chosen.

Should you book this Gangneung BTS K-Pop and K-Drama filming locations tour?

Book it if you want a guided, low-stress way to hit the key Gangneung moments in one day. This is especially worth it if:

  • You are a BTS fan and want the BTS Bus Stop experience with built-in free time
  • You care about Goblin filming scenery at Jumunjin
  • You like art that uses more than just visuals, especially ARTE’s light, shadow, sound, and smell concept
  • You do not want to plan transport and timing on your own

Skip it if you hate long coach rides, or if you are the kind of traveler who prefers to wander without scheduled photo stops. This tour is packed for a reason, so it rewards people who like structure.

FAQ

How long is the Gangneung BTS and K-Drama filming locations tour?

The tour runs about 11 to 12 hours, depending on the starting time and option availability.

Where do pickups happen?

Pickup location depends on the option booked. Pickup from your accommodation in Seoul is available if you choose it, and the exact meeting point may vary.

What are the main guided stops during the day?

The schedule includes stops at ARTE Museum Valley Gangneung (if selected), Haslla Art World (if selected), Gangneung Jungang Market, Anmok Beach, Jumunjinhaesuyokjang photo stop, Adeul Rock Park, and the BTS Bus Stop with free time.

Is lunch included?

Food and drinks are not included in the price. The itinerary includes lunch and street food time at Gangneung Jungang Market, but you pay for what you order.

Are the ARTE Museum and Haslla Art World tickets included?

Entry tickets for ARTE Museum Valley Gangneung and Haslla Art World are included only if your selected option includes them.

How much walking is involved?

You should expect walking at Anmok Beach, Jumunjinhaesuyokjang, and Adeul Rock Park. Bring comfortable shoes.

Does the tour include a live guide?

Yes. You travel with a live tour guide who can speak Chinese, English, and Korean.

What is the group size like?

The tour offers private or small groups. A minimum of 8 people is required for the tour to run.

What happens if the tour is canceled due to unforeseen events or low demand?

If the minimum number of travelers is not met, you will be notified 1 day prior. If the provider cancels due to force majeure or unforeseen events, you are offered the option to reschedule or request a full refund.

What is the cancellation policy?

Free cancellation is available up to 24 hours in advance for a full refund. You can reserve now and pay later.

More like this

K-Pop and K-Drama, compared.

The full K-Pop and K-Drama list →
Full Day Tour In The Soop BTS Ver in PyeongChang Filming Location
★★★★★★★★★★5.0· 1,709 reviews· from $138

Full Day Tour In The Soop BTS Ver in PyeongChang Filming Location

Read our review →
The Painters Live Art K-pop Dance Show Ticket
★★★★★★★★★★4.8· 708 reviews· from $24

The Painters Live Art K-pop Dance Show Ticket

Read our review →
MBC Insider Live K-Drama Rehearsal & VIP Studio Tour
★★★★★★★★★★4.9· 208 reviews· from $101

MBC Insider Live K-Drama Rehearsal & VIP Studio Tour

Read our review →
ARMY Must Visit BTS Tour in Seoul
★★★★★★★★★★5.0· 149 reviews· from $48

ARMY Must Visit BTS Tour in Seoul

Read our review →
Dae Jang Geum Park Historic K-Drama Set Tour
★★★★★★★★★★4.9· 143 reviews· from $55

Dae Jang Geum Park Historic K-Drama Set Tour

Read our review →
BTS K-Pop Star Footsteps Journey ARMY Fan Day Tour
★★★★★★★★★★4.9· 115 reviews· from $77

BTS K-Pop Star Footsteps Journey ARMY Fan Day Tour

Read our review →
Kpop Dance Class in Seoul (incl. video shooting & editing)
★★★★★★★★★★4.8· 106 reviews· from $48

Kpop Dance Class in Seoul (incl. video shooting & editing)

Read our review →
ARMY Must Visit BTS Tour
★★★★★★★★★★5.0· 60 reviews· from $55

ARMY Must Visit BTS Tour

Read our review →

Browse the lists this tour appears in

Scroll to Top

Explore South Korea

Pick the kind of day. We ranked the rest.